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 Jeans Symphony company managing eight retail nets, which include Tom Tailor, Pepe Jeans and Pierre Cardin, added two more brands to its portfolio. Exclusive franchising contract for the territory of Russian Federation has been signed with two French menswear brands Celio and Celio Club. These brands are already well known across the world – in total 720 shops are open in 40 countries. According to the research of 2008 every second French man wears Celio. Every year its designers create four collections in three lines – sportive, business and casual. Independent line of the brand under the name Celio Club features more elegant clothing for city dwellers.

Jeans Symphony began active expansion of Celio on the Russian market. During less than two months since the franchising contract was singed they opened three shops: in “Atrium” in Moscow, in the shopping center “Park House” in Samara and in the shopping center “Greenwich” in Yekaterinburg.

On December, 28 two more shops were open in “RIO” (Moscow) and “Mega” (Novosibirsk). According to the commercial director of Jeans Symphony, the expansion plan has already been made up and in the coming two years the brand will open 20 shops.